The music industry is in a constant state of change.
Those that are in it need to understand better it, or they will constantly struggle to move forward.
The onus is now on the creators, managers and business partners to know everything about how music is distributed, marketed and received by their audience.
To be successful, they are expected to be engaging, self-promoting and self-sufficient. In fact, in some circumstances, their ability to engage an audience could be more important than their musical ability.
This is where YOU come in.